Affichage de 13–24 sur 69 résultats
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Comment négocier avec les gens difficiles
En cinq étapes, découvrez une méthode imparable pour maîtriser l'art de la négociation auprès des interlocuteurs les plus difficilesComment agir face à quelqu'un qui ne veut pas écouter, qui se met en colère, qui se braque, qui refuse de négocier ? Avec pédagogie et précision, William Ury détaille les outils indispensables pour réussir une négociation face à un interlocuteur récalcitrant. En cinq étapes simples, la stratégie dite du « contournement » vous permettra de passer de l’affrontement à la coopération. Une méthode simple et efficace grâce à laquelle plus personne ne vous résistera.William Ury est directeur du Global Negotiation Project, qui développe des méthodes de négociations internationales pour le règlement des conflits armés et des problèmes globaux. Il est notamment l’auteur de Comment réussir une négociation (Seuil, 2022) et Comment négocier avec les gens difficiles (Points, 2023), vendus à des millions d’exemplaires dans le monde.
Do Design: Why beauty is key to everything. (Do Books, 13)
So much goes unnoticed. We multi-task, switch between screens, work faster. When was the last time you paused to consider a beautifully-made object or stunning natural landscape? Yet this is when our spirits lift, our soul is restored.Designer Alan Moore invites us to rethink not only what we produce – whether it’s a website, a handmade chair, or a business – but how and why. With examples including Pixar, Apple, and Blitz Motorcycles, we are encouraged to ask: Is it useful and considered. Is it a thing of beauty?Do Design will inspire you to:Improve your creative process Raise the quality and craft of your work Consider the experience as much as the product Adopt simplicity, utility and honesty as guiding principles We are creative beings. We love to make things. This book will inspire you to create better things, for better reasons. Things that people will love – for a long time to come. Some say beauty is a luxury. But what if it is key to creating a better world for us all?
Genius Makers: The Mavericks Who Brought A.I. to Google, Facebook, and the World
This colourful page-turner puts artificial intelligence into a human perspective . . . Metz explains this transformative technology and makes the quest thrilling.' Walter Isaacson, author of Steve Jobs____________________________________________________This is the inside story of a small group of mavericks, eccentrics and geniuses who turned Artificial Intelligence from a fringe enthusiasm into a transformative technology. It's the story of how that technology became big business, creating vast fortunes and sparking intense rivalries. And it's the story of breakneck advances that will shape our lives for many decades to come - both for good and for ill.________________________________________________'One day soon, when computers are safely driving our roads and speaking to us in complete sentences, we'll look back at Cade Metz's elegant, sweeping Genius Makers as their birth story - the Genesis for an age of sentient machines.' Brad Stone, author of The Everything Store and The Upstarts'A ringside seat at what may turn out to be the pivotal episode in human history . . . easy and fun to read . . . undeniably charming.' Forbes
Genius Makers: The Mavericks Who Brought A.I. to Google, Facebook, and the World
This colourful page-turner puts artificial intelligence into a human perspective . . . Metz explains this transformative technology and makes the quest thrilling.' Walter Isaacson, author of Steve Jobs____________________________________________________This is the inside story of a small group of mavericks, eccentrics and geniuses who turned Artificial Intelligence from a fringe enthusiasm into a transformative technology. It's the story of how that technology became big business, creating vast fortunes and sparking intense rivalries. And it's the story of breakneck advances that will shape our lives for many decades to come - both for good and for ill.________________________________________________'One day soon, when computers are safely driving our roads and speaking to us in complete sentences, we'll look back at Cade Metz's elegant, sweeping Genius Makers as their birth story - the Genesis for an age of sentient machines.' Brad Stone, author of The Everything Store and The Upstarts'A ringside seat at what may turn out to be the pivotal episode in human history . . . easy and fun to read . . . undeniably charming.' Forbes
Good Economics for Hard Times: Better Answers to Our Biggest Problems
FROM THE WINNERS OF THE 2019 NOBEL PRIZE IN ECONOMICS'Wonderfully refreshing . . . A must read' Thomas PikettyIn this revolutionary book, prize-winning economists Abhijit V. Banerjee and Esther Duflo show how economics, when done right, can help us solve the thorniest social and political problems of our day. From immigration to inequality, slowing growth to accelerating climate change, we have the resources to address the challenges we face but we are so often blinded by ideology.Original, provocative and urgent, Good Economics for Hard Times offers the new thinking that we need. It builds on cutting-edge research in economics - and years of exploring the most effective solutions to alleviate extreme poverty - to make a persuasive case for an intelligent interventionism and a society built on compassion and respect. A much-needed antidote to polarized discourse, this book shines a light to help us appreciate and understand our precariously balanced world.
Good Economics for Hard Times: Better Answers to Our Biggest Problems
FROM THE WINNERS OF THE 2019 NOBEL PRIZE IN ECONOMICS'Wonderfully refreshing . . . A must read' Thomas PikettyIn this revolutionary book, prize-winning economists Abhijit V. Banerjee and Esther Duflo show how economics, when done right, can help us solve the thorniest social and political problems of our day. From immigration to inequality, slowing growth to accelerating climate change, we have the resources to address the challenges we face but we are so often blinded by ideology.Original, provocative and urgent, Good Economics for Hard Times offers the new thinking that we need. It builds on cutting-edge research in economics - and years of exploring the most effective solutions to alleviate extreme poverty - to make a persuasive case for an intelligent interventionism and a society built on compassion and respect. A much-needed antidote to polarized discourse, this book shines a light to help us appreciate and understand our precariously balanced world.
Good To Great : Why Some Companies Make The Leap and Others Don’t
Great Economists
A Times Best Business Book of 2018What can the ideas of history's greatest economists tell us about the most important issues of our time?'The best place to start to learn about the very greatest economists of all time' Professor Tyler Cowen, author of The Complacent Class and The Great StagnationSince the days of Adam Smith, economists have grappled with a series of familiar problems - but often their ideas are hard to digest, before we even try to apply them to today's issues. Linda Yueh is renowned for her combination of erudition, as an accomplished economist herself, and accessibility, as a leading writer and broadcaster in this field: and in The Great Economists she explains the key thoughts of history's greatest economists, how their lives and times affected their ideas, how our lives have been influenced by their work, and how they could help with the policy challenges that we face today.In the light of current economic problems, and in particular economic growth, Yueh explores the thoughts of economists from Adam Smith and David Ricardo through Joan Robinson and Milton Friedman to Douglass North and Robert Solow. Along the way she asks, for example: what do the ideas of Karl Marx tell us about the likely future for the Chinese economy? How does the work of John Maynard Keynes, who argued for government spending to create full employment, help us think about state investment? And with globalization in trouble, what can we learn about handling Brexit and Trumpism?In one accessible volume, this expert new voice provides an overarching guide to the biggest questions of our time.The Great Economists includes:Adam SmithDavid RicardoKarl MarxAlfred MarshallIrving FisherJohn Maynard KeynesJoseph SchumpeterFriedrich HayekJoan RobinsonMilton FriedmanDouglass NorthRobert Solow'Economics students, like others, can learn a lot from this book' - Professor Paul Collier, author of The Bottom Billion'Not only a great way to learn in an easily readable manner about some of the greatest economic influences of the past, but also a good way to test your own a priori assumptions about some of the big challenges of our time.' - Lord Jim O'Neill, former Chairman at Goldman Sachs Asset Management, former UK Treasury Minister, and author of The Growth Map'An extremely engaging survey of the lifetimes and ideas of the great thinkers of economic history.' - Professor Kenneth Rogoff, author of The Curse of Cash and co-author of This Time is Different'This book is a very readable introduction to the lives and thinking of the greats.' - Professor Raghuram Rajan, former Governor of the Reserve Bank of India, and author of I Do What I Do and Fault Lines'Read it not only to learn about the world's great economists, but also to see how consequential thought innovations can be, and have been.' - Mohamed el-Erian, Chief Economic Adviser at Allianz, former CEO of PIMCO
Great Economists
A Times Best Business Book of 2018What can the ideas of history's greatest economists tell us about the most important issues of our time?'The best place to start to learn about the very greatest economists of all time' Professor Tyler Cowen, author of The Complacent Class and The Great StagnationSince the days of Adam Smith, economists have grappled with a series of familiar problems - but often their ideas are hard to digest, before we even try to apply them to today's issues. Linda Yueh is renowned for her combination of erudition, as an accomplished economist herself, and accessibility, as a leading writer and broadcaster in this field: and in The Great Economists she explains the key thoughts of history's greatest economists, how their lives and times affected their ideas, how our lives have been influenced by their work, and how they could help with the policy challenges that we face today.In the light of current economic problems, and in particular economic growth, Yueh explores the thoughts of economists from Adam Smith and David Ricardo through Joan Robinson and Milton Friedman to Douglass North and Robert Solow. Along the way she asks, for example: what do the ideas of Karl Marx tell us about the likely future for the Chinese economy? How does the work of John Maynard Keynes, who argued for government spending to create full employment, help us think about state investment? And with globalization in trouble, what can we learn about handling Brexit and Trumpism?In one accessible volume, this expert new voice provides an overarching guide to the biggest questions of our time.The Great Economists includes:Adam SmithDavid RicardoKarl MarxAlfred MarshallIrving FisherJohn Maynard KeynesJoseph SchumpeterFriedrich HayekJoan RobinsonMilton FriedmanDouglass NorthRobert Solow'Economics students, like others, can learn a lot from this book' - Professor Paul Collier, author of The Bottom Billion'Not only a great way to learn in an easily readable manner about some of the greatest economic influences of the past, but also a good way to test your own a priori assumptions about some of the big challenges of our time.' - Lord Jim O'Neill, former Chairman at Goldman Sachs Asset Management, former UK Treasury Minister, and author of The Growth Map'An extremely engaging survey of the lifetimes and ideas of the great thinkers of economic history.' - Professor Kenneth Rogoff, author of The Curse of Cash and co-author of This Time is Different'This book is a very readable introduction to the lives and thinking of the greats.' - Professor Raghuram Rajan, former Governor of the Reserve Bank of India, and author of I Do What I Do and Fault Lines'Read it not only to learn about the world's great economists, but also to see how consequential thought innovations can be, and have been.' - Mohamed el-Erian, Chief Economic Adviser at Allianz, former CEO of PIMCO
Growth Hacker Marketing: A Primer on the Future of PR, Marketing and Advertising
Your new business went online yesterday and you've got a marketing budget of zero. How are you supposed to create a movement around your product? how can you get to your first thousand - or million - customers? starting from zero, it feels impossible. Enter the growth hacker. You may not have heard of growth hacking yet, but you've certainly used the billion dollar brands built by it: hotmail, airbnb, facebook, dropbox, amongst many others. Growth hackers thrive on doing what traditional businessmen would consider impossible: creating something from nothing. They 'hack' their company's growth to create a narrative of sensational success, turning excited media, users and social media into a viral marketing force that will help their business grow exponentially. Silicon valley has realized that growth hacking - not television commercials and billboards - is the successful start-up's secret weapon. Now growth hacker extraordinaire ryan holiday is ready to share his experience, teaching yo
High Performance
The phenomenal Sunday Times bestseller'Massively motivating' Fearne Cotton'A wealth of wisdom' Vex King'Read this book' Ant Middleton High performance isn't born. It's made. This book uncovers the eight essential habits of the world's leading sportspeople, coaches and entrepreneurs. From taking responsibility for your situation to finding your 'Trademark Behaviours', it reveals how the world's highest-achieving people unlocked their potential - and how you can too. Anyone can learn the secrets of high performance.'Full of valuable principles with real-world relevance to people's everyday lives' Toto Wolff'So many different lessons from so many remarkable people' Adam Peaty Drawing on conversations with... Dina Asher-Smith | Steven Bartlett | Tom Daley | Steven Gerrard | Evelyn Glennie | Ole Gunnar Solskjaer | Kelly Holmes | Chris Hoy | Eddie Jones | Siya Kolisi | Frank Lampard | Jo Malone | Matthew McConaughey | Ant Middleton | Tracey Neville | Robin Van Persie | Mauricio Pochettino | Gareth Southgate | Holly Tucker | Jonny Wilkinson | Clive Woodward | Toto Wolff and many more...
High Performance
The phenomenal Sunday Times bestseller'Massively motivating' Fearne Cotton'A wealth of wisdom' Vex King'Read this book' Ant Middleton High performance isn't born. It's made. This book uncovers the eight essential habits of the world's leading sportspeople, coaches and entrepreneurs. From taking responsibility for your situation to finding your 'Trademark Behaviours', it reveals how the world's highest-achieving people unlocked their potential - and how you can too. Anyone can learn the secrets of high performance.'Full of valuable principles with real-world relevance to people's everyday lives' Toto Wolff'So many different lessons from so many remarkable people' Adam Peaty Drawing on conversations with... Dina Asher-Smith | Steven Bartlett | Tom Daley | Steven Gerrard | Evelyn Glennie | Ole Gunnar Solskjaer | Kelly Holmes | Chris Hoy | Eddie Jones | Siya Kolisi | Frank Lampard | Jo Malone | Matthew McConaughey | Ant Middleton | Tracey Neville | Robin Van Persie | Mauricio Pochettino | Gareth Southgate | Holly Tucker | Jonny Wilkinson | Clive Woodward | Toto Wolff and many more...